When you ask Sonny Rey who he is
& what he represents? He answers by saying one word, "SWAG"! With a playful laugh and a slick smile on his
face, he follows his answer by stating, "Sonny Rey is music! My first memories are being in the studio
with my dad, Les Pierce, banging on things I wasn't supposed to!" Having a father who is a widely known recording
producer who has produced for the likes of Patti Labelle and Earth Wind and
Fire; and an uncle, Brian Holland, who was one of the pioneers of Motown
Records, music runs through his blood.
Sonny Rey had no intention of entering any other profession than the
music industry!
Born in Anaheim, California; Sonny
was raised in a structured family setting in which high grades were expected
and practicing his piano every day after school was mandatory. In school, Sonny was a self professed;
"Band geek but the coolest band geek for sure!" He participated in all the talent shows and
school plays in which he gained experience and learned how to conduct himself
in a band type setting. Later which this
experience came into play as he chose to tour with his current rock band. Being able to play the piano, drums, and
guitar, assists Sonny in producing music while using live instrumentation. His passion for real music fuels his writing
with lively lyrics. He music is full of
interesting tales and experiences he has gone through in his everyday life as
well as some strange times spent in the music industry. Sonny Rey recently released a cover song
titled "Over" featuring Heartbreak Dre; with a video featuring their
friend Hollywood event promoter Sebastian Moradi; which is a playful attempt
displaying their "Swag" on full blast!
Sonny realizes the importance of
having a team of people around who are experts within their field. Having linked up with Sebastian Moradi of
Sebastian Entertainment, grants Sonny special privileges within the Hollywood
circle meaning that for Sebastian's upcoming events, he will be a booked
performer. Sebastian has vast experience
in producing events where as he likes to put it, "Corporate Meets
Culture!" Sebastian has produced
such events as:
Lady Gaga's event at
Club Social in Hollywood, renowned Dj Bob Sinclair at Vanguard in Hollywood, Dj
Pauly D at Vanguard in Hollywood, NBA All Star event with Derrick Rose at
Vanguard in Hollywood, Miss Brazil USA 2010 at Vanguard in Hollywood, Radio
station 93.5
K-Day Kings of the
Mix at Club Ecco in Hollywood, Legendary Hip Hop artist E-40 in Hollywood, Slaughterhouse Album Release Party & XXL
Magazine at Club Ecco in Hollywood, CA.
In a town where promoters are a dime a dozen, Sebastian Moradi has been
able to hold a contract for the past 18 months with Club Ecco in Hollywood, CA;
all while successfully producing unique and interesting events for party goers
to attend. When Sebastian met Sonny Rey
he instantly gravitated to an individual who possesses an innate talent for
music production and songwriting.
Sonny's drive and motivation also matched up with Sebastian's as well
their MC counterpart Heartbreak Dre.
Together they have formed a team of talent that's ready to overtake the
entertainment industry through different avenues!
Sonny Rey is a quadruple threat in
that he produces, writes his own lyrics, sings, and conducts his business in a
professional manner. Having written and
produced on several mixtape projects such as that of Ron Artest and Joe Smith
from the LA Lakers; as well as having a song titled "Do Anything" by
Committed which is released by Sony Records.
Not to mention he recently wrote, co-produced, and sang on the new theme
song for America's Next Top Model; has added to Sonny Rey's production and
songwriting credits. Currently Sonny Rey
is producing his mixtape which will show case his ability to not only produce
music with heart but display lyrics with a true message and meaningful content
all while keeping it fun. Sonny has
always followed his heart which led to him to achieve his goals at a very young
age, only fueling his hunger to want to accomplish so much more. He is grateful for the talent he has been
blessed with and strives for excellence at all times. Sonny Rey's parting words to his supporters
is that which he lives by every day of his life:
"Don't fear greatness. Don't settle. Stay
motivated at all times!"
Written By Ani Galestanian
No comments:
Post a Comment